The listing price you set for your home has a significant effect on whether you will profit in the sale, how much you’ll profit and how long your home will sit on the market. Laura Van Meter’s knowledge of the market—what’s selling and what’s NOT selling—will be invaluable in helping you determine the correct listing price.
Here are several points to consider:
Time is not on your side when it comes to real estate. The longer a house sits on the market, the less likely it is to sell for the original listing price. Other agents active in your area know when a house is overpriced, and they will steer their buyers elsewhere. And buyers who have been looking at homes in your neighborhood will immediately identify an overpriced home. Your first goal is buyer/agent activity and in order to achieve that, your home must be priced so that it stands up to the competition.
Worth vs. Cost
Do not confuse how much your home is worth to YOU versus what buyers are willing to pay. It’s difficult to be objective about the home you’ve loved and cared for. An experienced Realtor with in-depth knowledge of the area will show you the best listing price for your home based on many factors, including recent comparable sales data.
Beware Online Pricing Estimators
Homeowners love these quick value estimators—I even have one on this website! But the price that’s calculated for you is so general, it cannot be relied upon to actually set a price for your home. A general value estimate cannot take into account the location of your home or the condition and improvements. The market changes daily according to very recent sales of comparable homes, according to supply and demand, and even changing interest rates. For an accurate listing price, contact Laura if you are considering selling. She will take into account all these factors and present you with a value estimate that will stand up to the competition, provide a reasonable time period in which to get it sold, and maximize your profits.